K–12 School

A Million Views on a School Page

A school page taken from 200 followers to 1,715 — up 758% — with a single reel past a million views.

Client
SIWS Wadala
Industry
K–12 School
Services
Social Media, Admissions Support
Platforms
Social Media

The Challenge

School pages are usually notice boards. Parents scroll past them, which makes them useless exactly when admissions open.

  • Grow a 200-follower page organically
  • Make a school page parents actually want to follow
  • Support admissions at the same time

What We Did

Built for reach, kept worth following. A school page has to do both or it does neither.

  • Ran admissions and social together — so the content answered what parents were actually asking
  • Produced reels built for reach — formats chosen for how far they travel, not for what is easiest to shoot
  • Held the standard as it grew — a page parents are willing to be seen following
SIWS Wadala — A Million-View School Page — screenshot

A school page that parents are willing to be seen following — and the content that got it there.

The Impact

One reel passed a million views, several more passed 400K, and the page grew 758% — from 200 followers to 1,715 — at 70 to 100 new followers a week.

The Results

A school page with the reach of a media account.

1M+
Views, Single Reel
+758%
Follower Growth
400K+
Views on Several More
70–100
New Followers Weekly

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