Startup Consulting

StartupBase Paid Media

How StartupBase built a scalable lead generation system for startup registration and business consulting packages.

Client
StartupBase
Industry
Startup Consulting
Services
Performance Marketing, Lead Gen, CRO
Platforms
Meta, WhatsApp

The Challenge

Aspiring founders are everywhere and nowhere — high in volume, low in qualification. The funnel had to filter for real intent before a consultant’s time was spent.

  • Generate high-quality leads for startup registration and business consulting packages
  • Reach aspiring entrepreneurs and business owners actively looking to start or scale
  • Reduce cost per qualified lead while improving consultation bookings
  • Build a scalable lead generation system for multiple startup service packages

The Strategy

Meta lead generation with instant forms, backed by problem-solution creative that speaks to the exact stage a founder is stuck at.

  • Campaigns — lead generation campaigns with instant forms
  • Creative — educational assets highlighting startup challenges and their solutions
  • Proof — founder success stories and consultation-focused messaging
  • Retargeting — website visitors and engaged audiences
  • Speed — WhatsApp campaigns for faster consultation scheduling
  • Offer — step-by-step startup journey creatives and limited-time consultation offers

The Impact

StartupBase established a predictable digital lead generation funnel, enabling continuous acquisition of high-intent entrepreneurs while improving marketing efficiency and consultation quality.

The Results

A consistent pipeline of entrepreneurs, not a pile of unqualified form fills.

Increased
Consultation Enquiries
Higher
Qualified Lead Volume
Reduced
Cost Per Lead
Improved
Booking Rate

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